WHO THEY ARE
Sunpac was established in 1967. For over 50 years Sunpac has been a trusted partner to retailers offering a full category management solution in hair, facial and nail care, manicure, pedicure and grooming, cosmetics, oral care, and haberdashery.
Sunpac’s expertise extends to managing private label solutions for South Africa’s leading retailers.
Sunpac has built up a marketing and brand management competency and is the proud distributor for many leading international brands.
WHAT THEY DO
Sunpac is part of a diversified group of consumer product businesses. Our business is involved in the importing, warehousing, sales and marketing of a wide range of products catering to the personal care and baby markets.
Operating out of our head office in Wynberg Sandton, we have a full national infrastructure servicing all retailers across all of Southern Africa. Our highly skilled and experienced teams focus on consumer trends and requirements within our categories, as well as on managing the supply chain and the marketing of the diverse ranges of products supplied to consumers.
As the retail landscape becomes more sophisticated and technology empowered, we are investing to ensure we are skilled, relevant and prepared to supply into the new modernised and rapidly evolving consumer trends.
Sunpac has invested in its own dedicated team of sales, in-store-activation and merchandising personnel, “Main Street Field Services”. Our field teams are on the ground interacting directly with store managers, staff and end consumers. Main Street Field Services manages in-store branding, planograms, stock pressure, quality-on-shelf maintenance, promotion and marketing implementation, shelf lives and reverse logistics.
Sunpac has a long history and heritage in the offering of a full turnkey solution to retailers in their development of personal care and baby private label programmes. Our experience encompasses in-depth category knowledge, global benchmarking, product sourcing, range development, packaging design, promotional planning and full project management.
Once launched and brought to market, we offer retailers a full in-store service including sales, replenishment management, merchandising and promotional support. We have a proven track record of launching and successfully growing many programmes with most leading retailers in South Africa.